What could be a better Christmas gift for the family than a miniature figurine of you? Well, maybe not you, if you is a twenty-something, hairy ad man, but most definitely you if you is an adorable child whose grandparents live far away. A unique experience that should appeal to the class of shopper that … Continue reading
Monthly Archives: July 2013
A stylish shave for a gallant gent
Jeff Raider is a frightfully cleaver chap, he is on a mission to turn every bloke into a well-dressed gent. He was one of the co-founder of elegant eyewear brand Warby Parker, and has teamed up with Andy Katz-Mayfield to create Harry’s, a stylish shaving company. These bright boys claim that for too long they … Continue reading
Berlin’s got a concept…
… Store. A few weeks ago O2 Germany opened their first Concept Store right at the heart of the city. To put the shopper more into the focus, that’s the aim of the brand new O2 Concept Store in Berlin. How to succeed with that? With an in store experience full of new products and … Continue reading
By George! A right royal retail opportunity
We’re sure you must have heard by now… The Duke and Duchess of Cambridge had their 1st child on Tuesday. A little Prince named George who has caused a worldwide storm of media interest. With an expected boost of £243m to the British economy as a result of the birth, many companies are hoping to … Continue reading
Where little monsters go for inspiration
Need to stock up on a few tins of The Night Sweats? A reel of Fang Floss? Perhaps a jar of Escalating Panic? A bar of Impacted Earwax? Or even a pack of The Heebie-Jeebies? Then you should drop by Hoxton Street Monster Supplies – Purveyor of Quality Goods for Monsters of Every Kind. Hoxton … Continue reading
Uber’s cool on-demand ice cream service
As a clever way promote its on-demand chauffeuring services, Uber launched a literally ‘cool’on-demand offering that lets you summon an ice cream truck wherever you were. The ‘Uber Ice Cream’service’users had to download the app on their smartphones and for one day only they could summon an ice cream van to swing by. The Ice … Continue reading
The Human Hair Quartet
Unilever’s Cream Silk have decided to show (or rather perform) and not tell, when it comes to their product benefit and in doing so have quite nicely surpassed the ubiquitous banality of most hair care advertising. The Human Hair Quartet. Four talented violinists performed in the busiest shopping centre in Manila, swapping the horsehair in … Continue reading
Sales in the spotlight
Supermarkets know the pulling power of great promotions and have always made good use of them. So how does one supermarket stand out and attract shoppers when every supermarket is jam-packed with promotions? It makes it easier for shoppers take advantage of the promotions on offer. Emart, South Korea’s number one discounter, knows that these … Continue reading
Hypermarket dinner
Waitrose have announced they plan to open in-store restaurants by the end of next year in its larger scale stores. With table service and the chance to sample some of the products offered in store this sounds like another good reason to head down to Waitrose. Of course though, this is nothing new; BHS have … Continue reading
A sweet treat for the high street
You might be forgiven for thinking that the UK high street is flailing, moving from one catastrophe to the next, as every month brings another retailer announcing problems. However there seems to be a glimmer of hope, and that surprise fighter is Thorntons. Three years ago many believed that Thorntons would go the way of … Continue reading